Chap/kiwi/trap prince Ollie O’ Neill strikes again, announcing his samplicious song “Life” and Veyron Arche x HUCCI couture collection. Neill’s ferocious track encompasses all the right in the aforementioned subgenre: snippets of 50 Cent’s “Hustler’s Ambition,” double-time hi-hats galore and synthesized baby sounds in the refrain. The effortless transitions between gritty 50 Cent and mellow Zircon’s “Just Hold On” samples, create a single that simply screams HUCCI!

“Life” is out now for your listening pleasure, and while you’re at it purchase HUCCI’s snazzy VA SS17 merchandise beginning Feb. 14. We’ve got a sneak peek for you below. Don’t ball too hard folks.

Sneak Peak at VA SS17 Collection:

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